Insights on sustainability
Learning session featuring insights from leaders at Sonoco and aytm. (Recorded on May 30, 2023)
The food industry has reached a crossroads when it comes to sustainability. With growing concerns surrounding climate change, environmental impact, and social responsibility, brands are facing increasing pressure from consumers to prioritize sustainability efforts.
Our research team at aytm has conducted extensive research into the sustainability mindset of food and grocery shoppers. We’re eager to share our findings, but we also want to hear from leaders in the space to get their perspectives on how brands can better understand and cater to the sustainability values of their customers.
During the session we’ll cover:
- Our recent research into sustainable food shoppers
- What sustainability means for brands and consumers
- Sustainability trends that you should keep an eye on
- Common barriers and best practices for sustainability
Speakers:
- Eliza Jacobs, Sr. Learning Enablement Manager (moderator)
- Stephanie Vance, VP Research and Client Enablement at atym (panelist)
- Cassandra Snelling, Marketing Manager II - Global Sustainability at Sonoco Products Company