Strategic survey fielding

Surveys are valuable tools for gathering insights, but their effectiveness hinges on proper execution from a number of angles. If not conducted correctly, surveys can produce inaccurate or incomplete results, wasting both time and resources. While survey design often receives a lot of attention, survey launch, or the process of fielding a survey is often overlooked, despite being equally as important.

In this guide, we'll cover some best practices for optimal data collection, as discussed in our webinar with fielding experts Cody Silver, Senior Consultant in Customer Success at Cint and Rossi Dobrikova, Senior Panel Operations Director at aytm.